ID2013 - 9:45a - Scott Snyder - Designing & Launching Successful Sensor-Based Systems for Consumers

Designing & Launching Successful Sensor-Based Systems for Consumers
Speaker
Scott A. Snyder
President
Mobiquity, Inc.
Speaker Bio

Scott Snyder is the President and Chief Strategy Officer of Mobiquity, a leader in delivering innovative wireless solutions for enterprises.  He has over 25 years of experience in business leadership, strategic planning, and technology management for both Fortune 500 companies and start-up ventures.   Dr. Snyder has held executive positions with several Fortune 500 companies including GE, Martin Marietta, and Lockheed Martin.  He has been the CEO of a leading strategic planning firm, Decision Strategies International, and has also started business ventures in software including OmniChoice, a CRM/Analytics applications provider and Strategic Radar, a software-based solutions company focused on monitoring changes in the strategic environment. 

Dr. Snyder is the author of the popular book, “The New World of Wireless: How to Compete in the 4G Revolution”, released by Wharton Publishing in July 2009.   He is a chapter author in the books “The Network Challenge: Strategy, Profit, and Risk in the Interlinked World” (Wharton Publishing, 2009) and “Inside the Minds: Small Business Growth Strategies: Goals for Successful CEOs” (Apatore Books, December 2007) and contributed as a co-author to several future scenario studies including “The Future of BioSciences 2020” and “The Future of the US Energy Grid 2025” from DSI.  He has also authored several recent articles on wireless innovation including “Unwiring the Enterprise: Are You Ready to Lose Control?” in Knowledge@Wharton and “An Adoption Model for Consumer Wireless Sensor Initiatives” in the IEEE Consumer Electronics Journal.

Dr. Snyder is also a Senior Fellow in the Management Department at the Wharton School, an Adjunct Faculty Member in the School of Engineering and Applied Science at the University of Pennsylvania, and has lectured at MIT, Babson, Duke, Insead, and RIT on Decision-making, Business and IT Strategy, Telecommunications, Product Design and Development, and Business Intelligence.  He founded and leads the Wireless Innovation Council made up of leading companies focused on cross-sector mobile innovation opportunities.  He also sits on the Advisory Boards of Safeguard Scientific and several emerging growth companies.  He holds two patents for on-line decision aids and has been quoted as a thought leader in numerous publications including Forbes, CNN, LA Times, Wall Street Journal, Tech Crunch, Philadelphia Inquirer, CIO Magazine, and Philadelphia Business Journal.  Dr. Snyder earned his BS, MS, and Ph.D. in Systems Engineering from University of Pennsylvania and has an executive degree from USC in Telecommunications Management.